I’m a Senior UX Designer and veteran creative professional, mastering the internets since 1995. I’ve been tirelessly working to make the online world safe from bad UX and mediocre visuals. I thrive on turning complex problems into intuitive, user-friendly solutions. My background incudes user experience strategy, research and design, interaction design, visual design, data visualization, and design systems.

I love collaborating with cross-functional teams, digging into user insights, and balancing business goals with human needs. I don’t just design things; I research, solve, iterate, and refine. I’ve led major new product initiatives and redesigns, helped shape scalable design systems, and improved accessibility across web and mobile platforms. Most importantly, I believe great UX isn’t just about interfaces—it’s about empowering people to make better decisions, faster.

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"Troy is truly a pleasure to work with... He is not only an extremely talented creative professional, but he has the ability to eloquently, diplomatically, and passionately evangelize and debate the merits of his design visions (a rare skill for designers these days). This makes working with him a wonderfully collaborative give-n-take that produces far superior creative results."
– Drory Ben-Menachem • Creative Director
"As a sales manager, I've worked with Troy throughout our solution's recent UX update process I've found Troy to be creative, disciplined, a great listener and completely committed to delivering stellar results that would move the needle for us. Troy also brings the fun, and his enthusiasm for doing great work has been infectious!"
– Mark Hentschell • Sales Manager
"As Product Owner for a number of core features, I've direct experience working with Troy throughout the implementation of a major project. ...His expertise and knowledge of UX priciples was evident throughout the project; showing both patience and understanding when meeting with widely diverse groups from Technology, Account Management and Product Management; in addition to directly representing the new design to a large number of clients. I would highly recommend Troy..."
– Michael Carlson • Product Manager
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